Enterprise Wide CRM When discussing enterprise wide CRM with our clients, the conversation routinely turns to the concept of Single Customer View.  As you probably already know, each organization will naturally want to be a little different in their approach to realizing a unified CRM. However, based on the conversations we’ve had with our clients, […]

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Get Agile! It’s that time of year again when everyone creates their countdown list and shares their New Year’s resolutions. One of the more popular New Year’s resolutions is to be more productive.  You will hear people say things like, “I want to get more organized, I want to get more things done in a […]

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Measure Twice – Cut Once Salesforce Data Migration I was recently asked, “How long should a simple data migration take from a legacy CRM system to Salesforce.com?” The answer is that there is no magic number that quantifies how long a data migration will take between systems (simple or complex). Not the ideal answer but […]

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Data Dirty Dozen How to Mitigate CRM Data Quality Difficulties & Deficiencies As mentioned in a previous post CRM: An Introspective, the value of a CRM platform is dependent on successfully managing the quality of data put into it. Attempting to sell, market or serve a client with a baseline of bad data is an uphill battle. […]

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Lightning Design System Salesforce Developers: Get Your Creative On! Throughout the years I’ve worked on my share of programmatic solutions ranging from internal time card applications, processing and streaming presentations, high throughput and robust middleware integrations as well as high profile community oriented sites.  The common denominator of those projects? Loathing the fact of having […]

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Professional & Enterprise Salesforce Professional and Enterprise Editions Congratulations! You just made the decision to utilize Salesforce as your company’s customer relationship management (CRM) platform! Now you are presented with the daunting task of trying to determine which edition is the best fit. Salesforce is an extremely flexible platform, not just in terms of functionality, but […]

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Omni-Channel Salesforce Omni-Channel “Omni-Channel has the power to increase your agents’ response time and effectiveness…” Before Salesforce.com came into my life I was in the Customer Service world, and during that part of my life I spent a few years in a technical support center answering phones and emails. The phone system had CTI to […]

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